Looking for a Covington, Kentucky Digital Marketing Agency?
We’re a team of twenty-three web, digital marketing, SEO, and operations professionals. Heaviside Group was founded in 2011 as a side project and has continued to grow and expand year after year.
Our group is divided into four internal teams: Web, Digital Marketing, SEO, and Operations. Each team has specialists in those disciplines, and they work together to deliver projects accurately and on-time. Everything is managed by our operations team, which provides sales, customer service, and project management support to our clients.
In 2017, we launched our Heaviside Digital platform, designed to provide high-quality web, digital marketing, and SEO services to businesses with lower marketing budgets.
No matter what your project or budget is, we have a solution for you. Contact us today to learn more!
A digital marketing agency can help you expand your business and improve the overall performance of your company. But, you have to make sure that you work with an agency that knows what they're doing. Not all agencies are equal, especially when it comes to digital marketing. Let's take a look at the traits of a great digital marketing agency.
First of all, a digital marketing agency isn't like your regular in-house agency. In-house agencies are usually focused on results - they know how to work with a certain demographic group to get the right kind of responses. A digital marketing agency, however, is a lead-generating and brand-development engine. This means that if you want to work with them, you have to be willing to do whatever it takes to get their attention. If you go into an agency without knowing what kind of results you want or what you plan on getting out of it, you might not find the right talent.
Digital marketing agencies have to be able to put the data and findings they collect to work for their client. If they aren't good with this, your business could very well be hurt because they wouldn't know which types of campaigns to pursue or which strategies to use to benefit from the data they collect. This means you need to have a good relationship with your digital marketing agency, or you'll just be throwing your money away on ineffective campaigns.
Another characteristic of a great digital marketing agency makes it easier to work together. You can tell if an agency has the right people by the way they talk to you. It's clear when someone isn't on the same page as you - and that's when it's time to move on and find someone who will. In a traditional marketing organization, the people who make the decisions are usually all on the same page; there is rarely a difference between the top person and the middle person. You don't want to work with someone who only knows his/her own opinion, and who has no interest in what you want to do or what you have to say.
When working with a digital marketing agency from the uk based scene, one thing you want to look for is an agency that values what you stand for. If they do, then they'll help you make all of your campaigns successful. From the moment you start talking about ideas, you need to focus on the value that you and your brand offer. Your values and goals should be what drives everything you do, from the content marketing to the promotions to the brand positioning. For example, your company's values may be centered around being environmentally friendly, but your brand may also be centered around using promotional tools that are printable, affordable, or unique. Both of these things are important to you, so you need to make sure your agency values both.
Finally, if you find an agency that will work closely with you, then you have found a great partner. You should never restrict your creative input to just one person, because you'll be missing out on a lot. Look for digital marketing agencies that will get multiple opinions, so you can weigh your options before making a final decision. Make sure that the people working with you understand what you stand for, what your goals are, and what you're willing to go through in order to achieve those goals. You need to trust your creative partner more than ever before if you want to work with an agency that will help grow your business.
In 1814, John Gano, Richard Gano, and Thomas Carneal purchased The Point, 150 acres (0.6 km2) of land on the west side of the Licking River at its confluence with the Ohio, from Thomas Kennedy for $50,000, and laid out the settlement of Covington the next year. The town was formally incorporated by the Kentucky General Assembly a year later and raised to city status in 1834.
The city prospered as an emporium for Kentucky's tobacco and cigar production. In 1862, Stewart Iron Works was established; for a time, it was the largest iron fence maker in the world. There were also distilleries, glassworks, and stove factories. Like nearby Cincinnati, Covington's factories and businesses were particularly staffed by Catholic and German immigrants. Its Catholic church was eventually raised to the level of a bishopric.
By 1900, Covington was the second-largest city and industrial region in Kentucky. At the time, its population of almost 43,000 was about 12% foreign-born and 5% black. Before World War I, it was connected to the Chesapeake & Ohio and Louisville & Nashville railways and offered steamboat service to ports on the Ohio River. Its factories had expanded to include cotton goods, machinery, and cordage.
Covington even boasted a Federal League baseball team, the Covington Blue Sox, during the 1913 season. The present-day circuit courthouse is located at the site of its former grounds, Federal Park, which is thought to have been the smallest stadium ever used by a professional baseball club.
It declined in importance during the Great Depression and the middle 20th century. The city has undergone some redevelopment during the late 20th and early 21st centuries as the most populous city in Kenton County.
As of the census of 2000, 43,370 people, 18,257 households, and 10,132 families resided in the city. The population density was 3,301.3 people per square mile (1,274.4/km2). The 20,448 housing units averaged 1,556.5 per square mile (600.8/km2). The racial makeup of the city was 87.05% White, 10.14% African American, 0.24% Native American, 0.34% Asian, 0.03% Pacific Islander, 0.63% from other races, and 1.57% from two or more races. Hispanics or Latinos of any race were 1.38% of the population.
Of the 18,257 households, 28.8% had children under the age of 18 living with them, 34.3% were married couples living together, 16.5% had a female householder with no husband present, and 44.5% were not families; 36.5% of all households were made up of individuals, and 12.0% had someone living alone who was 65 years of age or older. The average household size was 2.31 and the average family size was 3.08.
The age distribution was 25.9% under the age of 18, 10.0% from 18 to 24, 33.3% from 25 to 44, 19.0% from 45 to 64, and 11.9% who were 65 years of age or older. The median age was 33 years. For every 100 females, there were 95.9 males. For every 100 females age 18 and over, there were 92.0 males.
The median income for a household in the city was $30,735, and the median income for a family was $38,307. Males had a median income of $31,238 versus $24,487 for females. The per capita income for the city was $16,841. About 15.5% of families and 18.4% of the population were below the poverty line, including 25.0% of those under age 18 and 13.4% of those age 65 or over.
Covington has some of the least expensive real estate in Kentucky; the median house price in Covington is around $95,430, while the median house price for Kentucky as a whole is $124,100.